3 Social Media tools you should be using for Social Media Marketing

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There are some social marketing services that you should definitely be using if you want to start getting more traffic to your website. The ultimate aim of social marketing is to spread the word. It’s a form of viral marketing. In the old days of internet marketing, you had to manually set up referral marketing campaigns and do things such as eBook marketing to get people to pass around your content, and get free visitors back to your site.

In today’s times however, social marketing has highly evolved. There are more than 1 way to get referral and viral traffic back to your site automatically without you doing a thing. But you have to make sure that you know what you’re doing with the traffic once you get it. But that’s a topic for a different day. There are tons of social marketing services out there that can boost your credibility, reputation in your niche, and ultimately income.

Now what you don’t want to do is use poor social marketing services that can get you banned from sites, or even get you blacklisted. Some people find this out the hard way. If you think buying 5,000 Facebook likes, or 5,000 subscribers to your Twitter account is an effective way to market and get more sales online, you’re definitely wrong. Some people think that if they just can “look good” online people will think they’re an expert and then will start buying from them. This couldn’t be farther from the truth.

People don’t buy because they think you’re popular. People buy because they believe you have a good solution to a bad problem that they have. If all you have to offer is 5,000 Facebook likes to a person who’s having acne problems, then you won’t get the sale. So don’t invest in social marketing services that will only make you look good, but doesn’t have any effect on how much sales and profits that you get.

Now I mentioned that I wanted to go over some social marketing services that you should be using to get traffic to your website. I’m about to list some of my favorite tools to use and how I use them, and how you can use them also to get the positive results in your business that you’re looking for. And don’t be afraid to invest in paid social marketing services also, because sometimes these paid services offer automation tools that are worth the money. Here’s the first social marketing service that you should be using:

1) Twellow

Twellow is like the “Yellow Pages” for Twitter. If you want more Twitter followers, this is where you should start. You can sign up here and browse through your niche categories, and start following people who have similar websites or Twitter profiles that you have. This is a free and easy way to start getting more Twitter followers without having to resort to a software that may get you banned from Twitter.

In fact, a long time ago there was this paid automated software that was very popular called “Tweet Adder”. It was so popular that a second version was made and it was called “Tweet Adder 2”. It allowed you to massively get thousands of related Twitter users to follow you and start marketing to them.

Needless to say, it was so successful and popular (and against Twitter’s terms of service) that anyone who was found to have used it at any point was banned from Twitter.

People were building massive Twitter followings and using their “direct message” box (DM) to solicit leads and traffic from people. This got out of hand and a solution was needed to stop this poor practice from continuing. So peoples’ accounts got disabled, and they were no longer to use their Twitter profile to acquire business. And ultimately, “Tweet Adder” was shut down and discontinued. Here’s another social marketing service that you should be using:

2) Hootsuite

Now I did mention earlier that there are some paid social marketing services that you can use to automate your marketing. Hootsuite is one of these tools. Hootsuite provides a wide range of social marketing tasks that can be performed. And it’s 100% legal and doesn’t violate any terms of services on the social media platforms and websites online.

One of my favorite features of Hootsuite is its ability to have your social media content posted automatically. What you would do is input some pre-inserted content into Hootsuite and specify when you want the content to be sent out. This saves a lot of time and if you have a website that already has a ton of content on it, this would be a great way to get it syndicated on the internet.

And as you already know, if people on your social media accounts like what you are sending them, they are going to forward your information to their friends and colleagues also – give you more free eyeballs to your website and content. Hootsuite is great, and offers a TON of other social marketing services, but just this 1 alone is worth the investment.

Here’s another social marketing service that you should be using:

3) AddThis

AddThis is social media button platform that allows people to instantly share your content automatically on their social media accounts. AddThis allows you to insert code onto your website or blog, and have social media icons appear on every page of your site. If someone lands on a page on your site or blog that has great content, they can instantly click on a social media button on your page and share your content with their followers.

This is a quick and easy way to get free syndication without you doing a thing. And AddThis is free!

These 3 social marketing services are tools that you will want to use if you want to strengthen your social marketing campaigns and obviously get more traffic to your website. They’re simple, and while 1 is paid (Hootsuite), it’s highly recommended that you invest in it for the longevity of your website and business.